A website for an electrical contractor that gets asked about panels, not about light bulbs
An electrical website should filter the work before it reaches your scheduler. Panel upgrades, EV charger installs and generator work are the jobs worth a truck roll, and each one needs a page that answers the permit, load and timeline questions a homeowner has already been arguing about online.
The route
The jobs this site is built to win
One page per job worth a truck roll, written so the question is answered before the phone rings.
- 01
Panel and service upgrades
The page covers what a load calculation is, why the utility has to be involved, what the inspection adds to the timeline and what a typical day on site looks like, because those four questions are the whole sales conversation.
- 02
EV charger installation
Written for somebody who just ordered a car. It covers circuit requirements, where the charger can physically go, what a long run from the panel means, and what a rebate application needs from you.
- 03
Standby generators
Generator buyers compare sizing, fuel and transfer switches. The page walks the choice through in plain language and ends in a site assessment request rather than a price.
- 04
Troubleshooting and service calls
A breaker that keeps tripping is a same-week job. The page states what a diagnostic visit covers, what it costs to come out and what you do not do, which keeps the wrong calls off the schedule.
- 05
Commercial and tenant improvement
Contractors and property managers need to see licensing, bonding, the size of work you take and how you sequence against other trades. That page is written to be forwarded to somebody else for approval.
What usually goes wrong
Four faults we keep finding
- The site lists "electrical services" and leaves the buyer to guess whether you do panels, so they call three companies to find out.
- Licence and bonding detail is missing from the pages where a commercial buyer goes looking for it.
- Nothing on the site says which jobs you do not take, so the schedule fills with calls you turn down.
- The contact form asks for a description of the problem and nothing else, so every call back starts from zero.
Job-type qualifying form
Branches on the job rather than collecting a paragraph: panel work asks about the current service size and meter location, EV work asks about parking and panel distance, so the first call back is the second conversation.
How enquiry routing worksWhat gets built
The pages in a electrical build
Included on every plan, from $117 a month, live in as few as 7 days.
- Home
- Panel and service upgrades
- EV charger installation
- Standby generators
- Troubleshooting and repair
- Commercial and tenant improvement
- One page per town or service area
- Request a quote
Questions
Electrical questions, answered
01Can the form ask different questions for a panel job and an EV charger?
Yes. The request form branches on the job type, so a panel enquiry is asked about the existing service size and meter location while an EV enquiry is asked about parking and the distance to the panel.
02Where does our licence number go?
In the footer on every page and in the header of the commercial pages, because that is where a general contractor or property manager looks for it before forwarding your site to somebody else.
03Can the site turn away work we do not want?
Yes, and it should. Each service page states plainly what is in scope and what is not, which keeps calls you would decline off the schedule without anybody having to take them.
04Do rebate and incentive pages go stale?
They change, which is why rebate wording is treated as a normal revision. Send the change through your client portal and it is live within the turnaround on your plan.
Ready to see it built for your crews?
Plans from $117 a month, plus a $647 one-time build fee invoiced only after your site is live. Live in as few as 7 days.